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Entrepreneurship Is a Game
Last Sunday, Stanford vs. UCLA. The teams warming up, the court lit, the sound system ready — and then our…
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Card Making Styles: Variety vs. Consistency
Can one brand really do it all? We’ve been making and selling greeting cards for almost five years now. In…
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When Things Don’t Go as Planned
Written by Solène – We need to make a new design for a card. – Yeah. Let’s do one that…
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Back in San Francisco 🌉
We’re so glad to be back home after more than two months away. This summer gave us the chance to…
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The Value of Working with Family
I was high up in the tractor, watching endless rows of grass fall into neat lines under the hot summer…
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Inside a Swiss Butchery: What I Learned in a Week
Last but not least in my series of stages, I spent my final week in Switzerland, before heading back to…
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Two Apprenticeships, One Bold Career Path
At 15, our family friend Lucien finished school and stepped straight into a life of hands-on learning outdoors. Growing up,…
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From Milking to Market — My Week on a Small Farm
After spending a week at “Ferme Arc-en-Ciel,” in Juriens, a small village in the Swiss canton of Vaud, I realized…
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Inside a 1960s Butchery Apprenticeship
The photos in this newsletter help bring the story to life, but most are not from our family archive. We…
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How to Braid Bread – Swiss Tresse Tutorial & 3 a.m. Bakery Lessons
✨ Stay with me until the end — there’s a little bonus video waiting for you. It’s 8 p.m., and…
